Reid Hospital

Reid serves as the major provider of health care services in its region, defining the culture and stature of the local community. As members of the replacement hospital project team, we were charged with wayfinding and signage for the entire 100-acre project, starting first with the Rehabilitation Services building (also considered the prototype for the replacement hospital). Partnering with the architect, we drove architectural modifications to enhance the patient experience and later directed roadway configuration changes to reinforce the wayfinding effort. All exterior and interior signage was designed to reflect the facility’s architecture, create a strong sense of place, and to evolve with the changing needs of the hospital.